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Dear Marketer,
Do you want your ads to get more response? Do you have less marketing budget available? Looking for new ways to generate high quality leads?
Your marketing has never been more important than RIGHT NOW. In the old days—before the down economy—you could just throw your ads out there and get a good response. People were buying like crazy. Now it’s a little harder to even get a nibble… so you’d better find a way to make the marketing dollars you’re spending WORK!
If you're looking for new ways to get the phones to ring more, convert more of the leads that you do get into sales, and increase sales and revenues...
Find solutions to all your marketing needs:
'Monopolize Your Marketplace'
Monopolize Your Marketplace is based on over 15 years of real-world experience and implementation from over 10,000 companies in every industry and every size... from mom & pop to Fortune 500. This CD set is the definitive authority on what it takes to be successful in marketing. Not hype. Not BS. If you're looking for a FRESH perspective on marketing, then get this audio CD program NOW.
Internet Marketing. TV & Radio. Print. Direct Mail. Trade Shows. You Name It... THIS WORKS.
Get The CD Program For FREE |  |
Increase Marketing Results Regardelss Of Your Industry
Or What Kind Of Marketing You Do
It doesn't matter if you're spending $300 a month on marketing or $300,000 a month, the principles found in MYM will have a major impact on your business. You'll learn how to get past the usual "platitudes" that drag down the results in most ads and create powerful marketing pieces that educate your prospects and lead them to take action.
This isn't a "get rich with online marketing" course or anything like it. Monopolize Your Marketplace is a formula for innovating and marketing any kind of business, regardless of what KIND of marketing you actually do. Every kind of company from Dell, Caterpillar, and Apple to your local carpet cleaning company and dentist have successfully utilized these principles to make more money.
Monopolize Your Marketplace includes:
 | Marketing Principles For Today’s Tough Economy:
Traditional marketing thinking says "spend a little money, get your name out there, and get really good sales people to close the deals." In today's ultra-competitive world, just being aggressive won't cut it. You've got to rethink your whole approach to marketing and become a company that can help prospects understand their options and become their advocate. You'll learn exactly how to do this. |
 | It All Starts With Innovation—12 Formulas:
Don’t think you’re going to win by just “having stuff for sale.” You’ve got to find out what’s REALLY important to your customers, and mold your company to offer that. You’ll learn 12 different formulas for innovating, and hear real-life, concrete examples of other companies that have transformed themselves and reaped the rewards. |
 | How To REALLY Quit Competing On Price:
Does it seem like your prospects are always beating you up over price? Being forced to bid low just to stay in the running? See your margins eroding in the name of "just getting the customer"? The key to overcoming the price war is to facilitate their decision making processes and show them how to gauge and find the best value when they buy. When done properly, the prospects will naturally choose you... even if you charge MORE. |
 | Writing Ads That Get 2, 3. 10 Times More Response:
With marketing dollars becoming more scarce, you've got to make sure that your advertising is getting the biggest possible response. You'll learn powerful methods for writing headlines that get attention and engage your prospects, and get more results. Did you know that having the right OFFER can increase your lead flow by 2 to 100 times? You'll hear about a moving company that went from 70 calls a month to 955 calls a month. |
 | Rapid-Fire Follow-Up Systems:
Most companies have a dirty little secret: hundreds or thousands of leads that never get followed up on properly. You’ll learn how to create a "hopper system" that you use to follow up with your prospects via mail and email… that will effortlessly bring you new customers each month—and keep them away from your competitors. |
 | Two Kinds Of Buyers--But You Probably Only Cater To One:
There are prospects who are ready to buy, and prospects who might buy if somebody could help them understand their options. The problem is that almost all marketing messages are geared toward the "now buyers" and ignore the much larger group of future buyers. By learning how to market to both, you will generate more leads, close more sales, and make more money. |
 | Determining Ad Budgets: Everyone struggles with the question of "how much should I spend on advertising." The simple answer is "as much as humanly possible!" We'll show you how to start out with a budget that can grow as you grow--tracking results is the real key--and investing the money that you make back into the program. Grow as fast as you want using this method. |
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Monopolize Your Marketplace Can Work For You...
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- A business-to-business magazine publisher doubled the income from his magazine in just 60 days by implementing a risk-lowering strategy that allowed his salespeople to get "first-call-closes" 92% of the time. MYM allowed his worst salesman to go from $3,200 to $16,800 in sales in just one month.
- A small rubber stamp manufacturer was able to increase his business from about $242,000 a year to about $470,000 a year by growing his own sales and then buying out another competitor. Using the MYM system he added more revenue in several months than they had been able to muster in 88 years!
- MYM helped re-vitalize a high-end flooring store in Dallas' designer district and also helped them identify a completely new profit center that will net the company more than $250,000 in PURE PROFIT in one year...with just $746 in extra advertising costs per month.
- A plumber (yes, a plumber!) used 'Monopolize' to increase sales from under $20,000 a month to a record-breaking $147,358 in sales in January of the following year. Their new yellow pages ad pulled 5.6 times more calls than their old one, and their referral business accounted for 17% of their business (up from 0%).
- A Texas company that developed property management software crediteds MYM for his 3 highest sales months ever... then doubled his business by buying his competitors' customer list after they were forced to file for bankruptcy. They just couldn't compete anymore.
- A travel agency that specializes in cruises implemented one tiny suggestion that increased the effectiveness of their newspaper advertising by over 10 times--that's TEN TIMES THE RESULTS for the same money spent.
- The owner of a brand new sign company implemented MMY and signed almost $100,000 of orders before he even opened his doors. Talk about starting with a bang!
- A $20 million insurance brokerage firm became the #1 distributor for Philadelphia Life less than 3 months after taking on the product line using the 'Monopolize' strategies.
- An SBA lending bank generated 117 SBA loan leads in just 2 weeks... double the number they had generated themselves in the previous six months... for 17 times less money.
- An auto repair shop used MYM to triple their yellow pages results, quadruple their direct mail results, and quintuple their referral business. All this in less than a year.
- A property tax reduction company took their direct mail response rate from 4% to 7.1% instantly after implementing a few key components of Monopolize Your Marketplace into their marketing plan. Their mailing costs remained constant, but their profits went up by 2 ½ times.
- A business-to-business magazine publisher doubled the income from his magazine in just 60 days by implementing a risk-lowering strategy that allowed his salespeople to get "first-call-closes" 92% of the time. MYM allowed his worst salesman to go from $3,200 to $16,800 in sales in just one month.
- A small rubber stamp manufacturer was able to increase his business from about $242,000 a year to about $470,000 a year by growing his own sales and then buying out another competitor. Using the MYM system he added more revenue in several months than they had been able to muster in 88 years!
- MYM helped re-vitalize a high-end flooring store in Dallas' designer district and also helped them identify a completely new profit center that will net the company more than $250,000 in PURE PROFIT in one year...with just $746 in extra advertising costs per month.
- A plumber (yes, a plumber!) used 'Monopolize' to increase sales from under $20,000 a month to a record-breaking $147,358 in sales in January of the following year. Their new yellow pages ad pulled 5.6 times more calls than their old one, and their referral business accounted for 17% of their business (up from 0%).
- A Texas company that developed property management software crediteds MYM for his 3 highest sales months ever... then doubled his business by buying his competitors' customer list after they were forced to file for bankruptcy. They just couldn't compete anymore.
- A travel agency that specializes in cruises implemented one tiny suggestion that increased the effectiveness of their newspaper advertising by over 10 times--that's TEN TIMES THE RESULTS for the same money spent.
- The owner of a brand new sign company implemented MMY and signed almost $100,000 of orders before he even opened his doors. Talk about starting with a bang!
- A $20 million insurance brokerage firm became the #1 distributor for Philadelphia Life less than 3 months after taking on the product line using the 'Monopolize' strategies.
- An SBA lending bank generated 117 SBA loan leads in just 2 weeks... double the number they had generated themselves in the previous six months... for 17 times less money.
- An auto repair shop used MYM to triple their yellow pages results, quadruple their direct mail results, and quintuple their referral business. All this in less than a year.
- A property tax reduction company took their direct mail response rate from 4% to 7.1% instantly after implementing a few key components of Monopolize Your Marketplace into their marketing plan. Their mailing costs remained constant, but their profits went up by 2 ½ times.
- A business-to-business magazine publisher doubled the income from his magazine in just 60 days by implementing a risk-lowering strategy that allowed his salespeople to get "first-call-closes" 92% of the time. MYM allowed his worst salesman to go from $3,200 to $16,800 in sales in just one month.
- A small rubber stamp manufacturer was able to increase his business from about $242,000 a year to about $470,000 a year by growing his own sales and then buying out another competitor. Using the MYM system he added more revenue in several months than they had been able to muster in 88 years!
- MYM helped re-vitalize a high-end flooring store in Dallas' designer district and also helped them identify a completely new profit center that will net the company more than $250,000 in PURE PROFIT in one year...with just $746 in extra advertising costs per month.
- A plumber (yes, a plumber!) used 'Monopolize' to increase sales from under $20,000 a month to a record-breaking $147,358 in sales in January of the following year. Their new yellow pages ad pulled 5.6 times more calls than their old one, and their referral business accounted for 17% of their business (up from 0%).
- A Texas company that developed property management software crediteds MYM for his 3 highest sales months ever... then doubled his business by buying his competitors' customer list after they were forced to file for bankruptcy. They just couldn't compete anymore.
- A travel agency that specializes in cruises implemented one tiny suggestion that increased the effectiveness of their newspaper advertising by over 10 times--that's TEN TIMES THE RESULTS for the same money spent.
- The owner of a brand new sign company implemented MMY and signed almost $100,000 of orders before he even opened his doors. Talk about starting with a bang!
- A $20 million insurance brokerage firm became the #1 distributor for Philadelphia Life less than 3 months after taking on the product line using the 'Monopolize' strategies.
- An SBA lending bank generated 117 SBA loan leads in just 2 weeks... double the number they had generated themselves in the previous six months... for 17 times less money.
- An auto repair shop used MYM to triple their yellow pages results, quadruple their direct mail results, and quintuple their referral business. All this in less than a year.
- A property tax reduction company took their direct mail response rate from 4% to 7.1% instantly after implementing a few key components of Monopolize Your Marketplace into their marketing plan. Their mailing costs remained constant, but their profits went up by 2 ½ times.
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6,000 Years Of Human Behavior Wrapped Into One Simple System
The MYM System has succeeded where every other marketing program has failed: It is a practical, step-by-step system that you can use to achieve outstanding results because it works based on simple human motivation.
Think about it… when you buy something, you always want to make the best decision possible. Marketing’s job, then, is to facilitate the buyer’s decision making process by educating him about the important and relevant issues. Therefore marketing’s job—your job—is NOT to YAK incessantly about how great you are or how low your prices are—but rather, your job is to simply facilitate the prospect’s decision making process, and allow them to feel like they’re in CONTROL of the decision, based on having enough quantity and quality of information.
The system is truly a breakthrough in marketing and advertising, yet it’s simple and easy to understand. When implemented properly, the MYM System is a way of innovating and marketing your company to a point that it’s instantly evident that you're the obvious choice to do business with. On the CD, I will show you how to make those advantages of doing business with your company so obvious to your prospects and customers that they quickly and easily draw this one simple conclusion: “I would have to be an absolute fool to do business with anyone else but you…regardless of price.”
Create A “Profit Faucet”… Turn It Up or Down
Depending On How Much Business You Want Or Need Anytime You Want.
The end result of using this system is what really gets me excited. I’ve seen plenty of business owners who are good at what they do end up being owned by their business or career... They have no control. The MYM System gives you back that control in an easy to implement, push-button system. There’s no more questionable advertising expenditures. The bottom line is this: This system allows you and your people to take full control of your entire profitability equation. That’s what I call a “profit faucet.”
Thousands Of Companies Have Paid TENS OF THOUSANDS of Dollars For MYM.
You Can “Get Acquainted” For FREE.
This type of expertise doesn’t come cheap. I normally charge $6,000 for two day training sessions, and I’ve had over 1,100 people pay me $35,000 or more to be hand-trained to become marketing consultants (read that again, it’s absolutely true). I have a lucrative consulting business and am paid big dollars to deliver short speeches that contain essentially the same information on this CD program.
So this is truly a wonderful opportunity for you to learn how to get more results in your business for FREE. More results from your sales efforts. More results from you advertising dollars spent. More results for the sweat and guts you pour into your business day after day. More results from the efforts you put into everything you do.
I Strongly Advise You To Get This Program If You:
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Own a business and are looking for FRESH marketing ideas.
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Are a sales or marketing manager who has any control over your company's marketing decisions.
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Feel like you're getting hammered by the economy, and aren't sure what to do about it.
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Own or operate a business that is doing well, but you would like to do even better.
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Feel like your marketing creativity has been stagnant for some time now.
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Are a front-line sales person who wants to be treated more like a welcome guest than an unwelcome pest.
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You perform marketing support functions in your company... inside sales, customer service, marketing coordination, etc.
The program normally sells at retail for $24.95, but this is your chance to get it for FREE. Don’t delay… take action NOW!
Warmly,
Rich Harshaw
P.S. You won't believe the special offer I have for you AFTER you order this program. Go ahead and get it now and find out what I'm talking about.
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